DesignSportswearUtility

TECHUNTER MAGAZINE: Leaving The Boys’ Only Club: Sportswear’s Shift Towards The Female

  Leaving The Boys’ Only Club: Sportswear’s Shift Towards the Female   Credits: Words: Elitsa Dobreva [TH Author, Mammut product designer], Yana Dobreva [Author, Grand Studio Product Designer] Edit: Yana Dobreva Direction: Alexander Zabelin [TH, Founder, Editor-in-Chief]. Commentary: Brenda Holmes, Danielle Petesic, Patrick Peritz, Ophelie-Usannaz-Joris, Andrea Rühr, Irena Ivanova, Siona Dalcolmo, Gin Woo, Christel Hogsted…

Fashion

TECHUNTER MAGAZINE: How Visual Media Inspires Apparel: From Subcultures to Luxury Pioneers

How Visual Media Inspires Apparel: From Subcultures to Luxury Pioneers [CASE STUDY] Ever since the first pelt throw, apparel has been the truest signifier of the passing of times, reflecting the needs and tendencies in social groups. And while Maslow’s pyramid has called it that, as soon as humans have their basic needs satisfied, they…

IndustrySustainabilityUtility

TECHUNTER MAGAZINE: Wearing Tomorrow – Early Majority

Wearing Tomorrow – EARLY MAJORITY [Conversation] The clothing we see and consume everyday is created mostly in a very similar way, from the design stage, to production, to ending up in your closet – it is all a single never ending cycle that is decades old. So many people are involved in every step of…